TeliaSonera has for many years published trend predictions and incisive trend analysis in an annual telecom TeliaSonera Trend Report. This year, TeliaSonera launches the new global Trends mobile application in fifteen editions, each edition tailor made for TeliaSonera's different brands.
What is Trends?
Trends is a new way for TeliaSonera to engage in dialogue with consumers and at the same time research current and evolving trends within telecom. Through four major theme-based surveys and several supplementing interim questions, Trends will be able to present relevant, up-to-date trend analyses throughout the year.
Trends is available for download for iPhone, Android and Symbian. It is also available as a web survey and as a mobile web survey. The Trends app is free of charge and available without restrictions.
TeliaSonera will launch Trends in twelve European and Asian countries. Conducting the surveys on different markets will enable interesting global comparisons of trends in the telecom area.
Why Trends as an app?
Being an innovator on a constantly changing telecom market, TeliaSonera perpetually has to evolve with consumers and change with current trends within the telecom sector. Using TeliaSonera's own mobile technology the company can conduct a real-time survey of current influences and trends on the market, resulting in more accurate trend predictions and factual analyses. At the same time interaction and dialogue with consumers will be further strengthened.
What is Trends all about?
Four major surveys will be conducted annually, supplemented with interim questions on a range of topics. As a respondent for Trends you will be notified via push or email whenever there are new surveys and polls available.
Download any of the Trends apps to your smartphone via Android Market, Symbian Stores or App Store. After completing the download, register your email address and phone number to access surveys, submitted results and news on the latest trends in telecom. You can also use the web survey through your computer or cell phone. All information is treated confidentially and respondents are anonymous in the surveys.
On what markets will Trends be available?
Trends is present in Azerbaijan, Denmark, Estonia, Finland, Kazakhstan, Latvia, Lithuania, Moldova, Norway, Spain and Sweden. It will soon be launched in Georgia. Through surveying twelve different countries TeliaSonera Trends will be able to offer unique comparisons on trends on different markets which we have a presence in.
Why join the Trends panel?
As a Trends respondent you influence and become an active part in contributing to the development of the next generation of telecom services. Express your opinions, access news and submitted results direct via the mobile application or online.
Trends gives you the opportunity to:
- Make your voice heard and share your opinions in surveys and through single poll questions
- Contribute to the development of the next generation telecom services
- Access the latest TeliaSonera Trends reports
- Acess survey results from twelve European and Asian countries and read trend analyses with a unique international comparative perspective
Through Trends TeliaSonera seeks your opinions regardless whether you are a private user, an enterprise client or an expert in the telecom area. Download the Trends app provided by your local telecom company by searching for "Trends" in App Store, Android Market or in Symbian Stores.
Trends is a means for the early adopters to easily access trend analyses of the digital evolution in telecom and stay on top with the latest trends.