Sweden

Market Data

Population 9.5 million

Penetration

Mobile 150%, Fixed telephony 51%, Broadband 32%

Penetration data 2011. Sources: Statistics Sweden, IHS Global Insight

Market leader in all product areas

TeliaSonera offers a large range of telecommunication services in Sweden and is the leading supplier in the Swedish telecom market. Its services are marketed under the brands Telia, Halebop, Skanova and Cygate.

Liberal legislation with low entry thresholds, high IT maturity among businesses and consumers and a strong domestic telecom industry have transformed the Swedish market into one of the world's most developed telecom markets with a large number of suppliers and high penetration rates. Competition has forced prices down in all product areas. Internet based services are undergoing rapid growth.

Brands

Telia offers a comprehensive range of telecommunication services in Sweden to businesses, consumers and organizations and is the market leader in all product areas: mobile communications, broadband, fixed voice and data communications.

The company has nationwide, high-quality and reliable networks. Telia can, for example, supply broadband to 95 percent of the households in Sweden and has for eight years in a row received the distinction of Sweden's best mobile network for voice.

Telia has an extensive network of its own retail shops, customer services and external dealers.

Telia places heavy emphasis on simplicity for the customers and improved service.

Ownership: 100.0%

www.telia.se

Mobile services directed primarily at the young adult segment are successfully marketed under the brand Halebop.

Ownership: 100.0%

www.halebop.se

On January 1, 2008, TeliaSonera established its new infrastructure company, TeliaSonera Skanova Access AB. Under the brand Skanova, the company provides infrastructure services, such as unrefined copper and fiber-based capacity products. Skanova is the leading infrastructure company in Sweden.

By establishing TeliaSonera Skanova Access AB, TeliaSonera took an important step towards becoming an infrastructure company for all, not just TeliaSonera's own end customers. Skanova aims at being a self-evident and secure choice for all operators in the Swedish market. Skanova operates independently with a transparency based on the concept of equal treatment. This means that infrastructure services are sold on the same commercial terms to both TeliaSonera's own end-customer business in Sweden and to other operators. In order to retain a strong confidence in the principle of equal treatment, an independent Equality of Access Board (EAB) continuously controls that Skanova meets the requirement for equal treatment.

TeliaSonera Skanova Access AB is a limited liability company with a board of directors of its own. The company is independent of TeliaSonera's end-customer business. It is TeliaSonera's ambition that the establishment of Skanova and EAB will lead to increased dynamics and willingness to invest in the Swedish telecommunications market and a reduced need for detailed regulation and price regulation.

Ownership: 100.0%

www.skanova.se

Cygate is the leading systems integrator within data, video and telecommunication in the Nordic region. Cygate custom-tailors platforms that enable companies to handle all their communications in one and the same solution. Cygate offers a total undertaking or a free choice of services, products and solutions for IT infrastructure with the highest possible availability and security.