TeliaSonera are to become a genuine service company with simplicity as our hallmark.
The merger of Telia and Sonera has resulted in a powerful combination. To take advantage of that and seize opportunities, we have set up a common direction that includes the vision, the wanted position, the business concept, and a set of shared values. To gain broad approval for the common direction, almost 4,000 employees and managers from different parts of the TeliaSonera Group were involved in the work to define it. The vision is our picture of what we want to achieve by 2010.
Looking forward, TeliaSonera is facing a variety of challenges. Competitive pressure will continue to build up. Technological progress will accelerate. But most important of all; our customers will demand much more from us. And they will not ask for new technology - but for services that are easy to use and for solutions that add real value.
This is a major shift that will require a lot from us. But we are determined to play a leading role in this transition. So we have set a vision for the TeliaSonera Group. A vision that defines the way we look at our future.
Vision 2010 »
