TeliaSonera

Spain

Market Data
Population 44.7 million, Households 10.3 million, GDP-growth 4.1%
Penetration • mobile 107% • fixed 41% • PC 58% • broadband 33%

GDP-data first quarter 2007; penetration figures from 2006.
Sources: Instituto Nacional de Estadistica, Global Insight.

Yoigo - a challenger in the Spanish mobile market

TeliaSonera's Spanish mobile operator, Yoigo, successfully launched its low cost and easy-to-use mobile services on December 1, 2006. The initial commercial offer includes the same prices for both post- and prepaid subsctriptions and customer intake has exceeded all expectations.

Key Facts
Group holding (%) Trademarks Services Number of
subscriptions
Market Share (%) Main Competitors
76.6 Yoigo Mobile 559,000* 1 Telefónica, Vodafone, Orange
* March 31, 2008. On December 31, 2007, the number of subscriptions was 427,000.

The data in the tables refers to 2007. For additional financial information, please refer to TeliaSonera's 2007 Annual Report.

Yoigo offers mobile operations based on its own 3G network combined with national 2G roaming. In order to initially provide customers with national 2G-coverage, a roaming agreement has been signed with Vodafone. The approach is a benchmark low cost operation with a sharp business focus on targeting mass-market customers. The benchmark low cost is based on a streamlined organization with outsourced functions, including network roll-out, maintenance and operations, customer care, logistics and warehousing.

The launch offering targets mass-market customers and pricing is the same for both post and prepaid customers: EUR 0.12 per minute for national calls and a call connection charge of EUR 0.12 (prices excluding VAT). The prices are valid across the entire country, with seamless handover across the 3G and 2G networks. In addition to voice services, Yoigo will also offer its customers SMS, MMS, mobile Internet access, mobile portal services and international roaming.

Yoigo is the new brand of TeliaSonera's subsidiary Xfera, which was awarded the fourth 3G-license in Spain. TeliaSonera owns 76.6% of Xfera. Other shareholders are ACS, which holds with 17%, FCC with 3.4% and Telvent with 3%.

www.yoigo.com

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