TeliaSonera

Norway

Market Data
Population 4.7 million, Households 2.2 million, GDP-growth 2.8%
Penetration • mobile 104% • fixed 44% • PC 75% • broadband 57%

GDP-data first quarter 2007; penetration figures from 2006.
Sources: Statistics Norway, NPT.

The second largest supplier of mobile and broadband services

TeliaSonera is the second largest supplier of mobile services in Norway and offers a complete range of services for businesses and consumers. The services are marketed under the NetCom and Chess brands.

In the middle of 2006, TeliaSonera also entered the broadband market through the acquisition of NextGenTel, the second largest supplier of broadband services in Norway.

Like in the neighbouring Nordic and Baltic countries, the mobile market in Norway is well developed. Penetration is high and the broadband market is growing. Price pressure is not as pronounced as it is in the other Nordic markets.

Most characteristic for the Norwegian mobile market is the extensive usage of non-voice services, and TeliaSonera’s customers are among the top users of MMS and SMS in Europe.

Key Facts
Mobility Services
Group holding (%) Trademarks Services Number of
subscriptions
Market Share (%) Main Competitors
100 NetCom, Chess Mobile 1,577,000 30 Telenor, Tele2
Broadband Services
Group holding (%) Trademarks Services Number of
subscriptions
Market Share (%) Main Competitors
100 NextGenTel Broadband 177,000 13 Telenor, Get, Tele2

The data in the tables refers to 2007. For additional financial information, please refer to TeliaSonera's 2007 Annual Report.

NetCom is the second largest mobile operator in Norway. The company has a nationwide mobile network and a complete range of mobile services for consumers and businesses. The percentage of postpaid and business subscriptions is increasing, which is reflected in the high average revenue per customer.

The company has successfully developed mobile solutions for businesses and households that replace traditional fixed communication, and the company is a driving force in the ongoing migration from fixed to mobile services.

Simplicity for customers is a prioritized area and NetCom has received several distinctions for its simplicity and clarity in its communications with the market.

NetCom uses primarily external retailers.

www.netcom.no

Chess was acquired at the end of 2005. Chess is the third largest supplier of mobile services in Norway and TeliaSonera received more than 400,000 new mobile customers in Norway as a result of the acquisition.

The company continues to function under its own brand and focuses primarily on offering attractive basic mobile services.

Chess has its own offers and marketing and sales, but purchases network capacity from NetCom.

www.chess.no

NextGenTel offers broadband services, including Internet, IP voice and IP TV, to businesses and consumers. The company has a nationwide IP-based broadband network and is the second largest supplier of broadband services in Norway.

NextGenTel functions under its own brand and has its own development, marketing and sales.

www.nextgentel.no

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