| Latvia |
Market Data
Population 2.3 million, Households 0.9 million, GDP -4.6% 2008
Penetration • mobile 107% • fixed voice 27% • broadband 16%
Penetration figures 2008.
Sources: Statistics Latvia, Global Insight. |
Strong position in mobile and fixed communications
TeliaSonera offers mobile services in Latvia through the mobile operator LMT. TeliaSonera owns 60.3 percent of LMT. TeliaSonera also owns 49 percent of the fixed network company Lattelecom. Both companies have strong positions in their respective markets.
The mobile market in Latvia has developed rapidly in recent years. Additional operators have established themselves, but penetration is still somewhat lower than in Estonia and Lithuania.
The fixed network market was deregulated in 2003 and there are now a number of competitors.
Lattelecom has 95 percent of the market for fixed voice but competition is increasing, primarily from the mobile sector. In fixed communications, growth is occurring primarily within internet, data communications and broadband.
| Key Facts |
| Mobility Services |
| Group holding (%) |
Trademarks |
Services |
Number of
subscriptions |
Market Share (%) |
Main Competitors |
| 60.3 |
LMT, Okarte, Amigo |
Mobile |
1,056,000 |
44 |
Tele2, Bite Latvia |
| Broadband Services |
| Group holding (%) |
Trademarks |
Services |
Number of
subscriptions |
Market Share (%) |
Main Competitors |
| 49 |
Lattelecom
Lattelecom |
Broadband
Fixed Voice |
180,000
597,000 |
75
95 |
Baltikom TV, Izzi
Telecom Baltija,
Teledialogs SIA |
The data in the tables refers to 2008. For additional financial information, please refer to TeliaSonera's 2008 Annual Report.

LMT is the leading mobile operator in Latvia and offers a range of high-quality and value added services. LMT has the best network coverage in Latvia.
www.lmt.lv
 
Basic mobile services at attractive prices are successfully marketed under the brands Okarte and Amigo.
www.okarte.lv
www.amigo.lv

Lattelecom has developed from a traditional telephone operator to a comprehensive supplier of fixed services for consumers and businesses. Lattelecom also offers integrated communication and IT solutions and is the leader in the fixed network market in Latvia.
www.lattetelecom.lv
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